All Rights Reserved
The German winegrowers expect the yield in this year to be the smallest of the last 25 years. Per the German Wine Institute (DWI), the estimate of the amount to be harvested in 2010 will only amount to 7 million hectoliters. This is approximately 25 percent less than last year's harvest. Quality-
In all of Europe, an above-
“The reason for the unusually small yield is mainly due to the reduced fruit set caused by the low temperatures at the time of the blossoming,“ Norbert Weber, president of the German Winegrowers’ Association, explained.
Additionally, measures take to insure high quality such as the rigorous selection during the picking resulted in a reduction of the yield. This was necessitated by the extremely cool and damp weather we experienced in August in order to harvest the healthiest grapes possible. In some regions hailstorms led to further destruction of crops. “This was not an easy year for our winegrowers. It required nerves of steel and great patience to deal with the situation.,” remarked the president of the Winegrowers’ Association. The patience of the winegrowers was rewarded with a Golden October which brought those late-
The 2010 vintage wines will be less full-
In view of the relatively large reduction of the supply, the wine sector is figuring on a small increase in the price of wine for this year’s vintage. “We do not expect considerable price increases,” the German Wine Institute’s Director Mrs. Monika Reule declared. Considering the strong competition on the international market and the sensitivity of consumers to pricing of wine, large increases are not possible. The market situation in France and Spain where we import large amounts will become even more competitive, as in these countries the yields were relatively good, and it will be a challenge to maintain our present market position. The announced price alignments will in most cases not be sufficient to compensate for the reduced yield.